ABOUT US

The BMW Dealer Communications Team (DCT) is comprised of nine elected Dealer representatives, three from each of the three regions of Canada (Western, Central, Eastern) that meets regularly with the Executive team of BMW Canada to exchange ideas, communicate strategic concepts, and discuss issues facing the Dealer network.  Innovation and collaboration are the hallmarks of this relationship held within the confines of the strategic plan for BMW Group Canada.

CONTINUITY

Continuity allows the Dealer Communication Team to strengthen and enhance (through openness, honesty and transparency) the business relationship between the Dealer Network and BMW Group Canada.  The relationship between dealer and manufacturer is ongoing and should be embraced and valued.

RESPECT

Respect goes a long way.  When you have a feeling of deep admiration for someone or something, elated by their abilities, qualities, or achievements, passion soon follows.  The Dealer Communication Team is passionate about building and bolstering the unique connection that allows both our Dealer Network and BMW Group Canada to work closely together, generate ideas, and increase efficiencies.

COOPERATION

Cooperation is imperative in any team and the form of communication they practice.  The Dealer Communication Team understands and appreciates what both our Dealer Network experiences on a day-to-day basis, their challenges, and expectations as well as that of BMW Group Canada by helping implement best practices, provide ongoing support, and more importantly, understanding.